In order to continuously meet market demand, we have a strong independent research and development team. They keep up with fashion trends and launch multiple new mannequin designs every year. These new designs are not only more innovative and unique, but also feature superior materials and craftsmanship, providing customers with an enhanced display experience.
We are well aware of the importance of mannequins in our customers’ businesses, so we have extremely high requirements for product quality. We use high-quality materials and advanced production processes to ensure that every product undergoes strict quality testing. At the same time, we also provide comprehensive after-sales service to ensure that customers receive timely support and assistance during use.
Male mannequins
Male mannequins have harmonious body proportions and meet the aesthetic standards of the Golden Ratio. Occupies an important position in men’s clothing brands
1、 Physical characteristics
Height: The height of male mannequins is generally between 1.85 and 1.95 meters. Using international model standard height as a model can better showcase the overall effect and proportion of clothing. However, in recent years, more clothing brands have begun to shift the trend of body models towards ordinary people’s figures in order to cater to the general public.
Neck circumference 37-39, shoulder width 45-50, hip circumference 95-80, waist circumference 75-80, thigh circumference 50-52. These values are all from a survey of body proportions of international models, and also meet the aesthetic requirements of fashion designers for male models. Make the display of clothing in the store more high-end.
2、 Body proportions
Upper and lower body ratio: The lower body of male mannequins is generally longer than the upper body, which is an important feature of the model’s body proportions. This ratio allows the model to show a better visual effect when wearing clothes, highlighting the style and tailoring of the clothes.
Upper and lower leg ratio: The calf is almost equal to the thigh or slightly longer than the thigh. This ratio makes the model’s leg lines more slender and graceful, and can better show the effect of trousers and shoes.
3、 Facial features
The facial features of a human model are divided into an oval face, a face with facial features, and a face made of special materials
Goose egg face is the most popular classic style among consumers, and it is not limited by race or region. Many global big brands choose human models with oval faces.
A face with facial features
It can showcase different races, make the brand more diverse, attract different consumers, and resonate with them.
An excellent male mannequin has a unique temperament. This includes aspects such as human posture, facial expressions, demeanor, and behavior. A good temperament can set off wonderful fashion, making models more attractive when showcasing their outfits. Different age groups and styles of clothing also need to be paired with corresponding human models to showcase the clothing.
4、 Muscle lines
In summary, the characteristics of male clothing mannequins mainly include body shape characteristics, body proportions, appearance and temperament, as well as other characteristics. These characteristics together constitute the unique charm of male models, enabling them to better showcase the effects and beauty of clothing.
Female mannequins
Female mannequins focus on the beauty of curves and the symmetry of body proportions. Among them, female models with a golden ratio of three to seven can showcase the best effect of clothing.
The characteristics of female clothing mannequins can be analyzed in detail as follows
1、 Shape
ht and proportion: The height standard for international female models is approximately 180-185cm. The ratio of the upper and lower body of the model, with the navel as the boundary, should be 5:8, in accordance with the “golden ratio” law. The lower body of the model should be longer than the upper body, and it is best to measure that the height of the lower body accounts for 0.618% of the total body length (i.e. the golden ratio), or slightly more than this number.
Third circumference: The chest circumference is measured from the fullest point above the chest under the armpit, and should be half of the height; Under normal circumstances, measure the thinnest part of the waist, which is 20 centimeters smaller than the chest circumference; Hip circumference is 4 centimeters larger than chest circumference.
Body characteristics: Female models have plump breasts without sagging, thin and powerful waist, and upturned buttocks without sagging; The legs are long and the position of the gastrocnemius muscle is high. The overall emphasis is on smooth lines, and an S-curve is preferred for the entire body shape.
2、 Appearance and temperament
The facial features of a human mannequins are divided into an oval face, a face with facial features, and a face made of special materials
Goose egg face is the most popular classic style among consumers, and it is not limited by race or region. Many global big brands choose human models with oval faces.
A face with facial features
It can showcase different races, make the brand more diverse, attract different consumers, and resonate with them.
Although not as prominent as body shape, it is also a very important image factor. For a human model, the ideal head shape is elliptical, and the face shape should not be wide, but can be slightly longer. Having good facial features is the minimum requirement. You don’t need to be very beautiful, as long as you have personality, you can still stand out.
Temperament: An excellent mannequins often has a unique temperament. This includes aspects such as human posture, facial expressions, demeanor, and behavior. A good temperament can set off wonderful fashion, therefore, for the development of human models, it is necessary to always pay attention to the characteristics of different temperament groups. A human mannequins is the spokesperson for a clothing brand store, which can help articulate the brand’s spirit and positioning.
Sports Mannequins
When displaying clothing for different sports, the characteristics of sports mannequins in clothing brand stores are mainly reflected in the characteristics of the sports and the dynamic postures of the models. The following is a detailed analysis of sports mannequins for running, yoga, basketball, fighting, street dance, and rest and stretching:
Running sports mannequin
Features: The running model’s posture dynamics mainly emphasizes speed, movement and smooth lines. Models are usually dressed in running clothes, showing the moment of running or about to start.
Posture dynamics: Models may show typical running postures such as raising legs, swinging arms, and leaning forward to show the breathability, lightness and comfort of running clothes.
Yoga mannequin
Features: The posture dynamics of yoga models focus on the flexibility and balance of the body, emphasizing the harmony of body and mind.
Posture dynamics: Models may show various yoga poses, such as tree pose, cat-cow pose, downward dog pose, etc. These poses not only require the beauty of body lines, but also show the breathability and ductility of yoga clothing.
Soccer mannequin
Our football mannequins are uniquely designed to capture the essence of the sport, particularly focusing on the iconic slide tackle and shooting poses. These statuesque representations of footballers not only highlight the athleticism and precision of the sport but also effectively showcase the grace and dynamism of professional players in action. The selection of these two iconic poses allows viewers to envision the thrill and intensity of a football match, while simultaneously appreciating the artistry and finesse involved in the game.
Boxing mannequin
The dynamic posture of combat mannequins requires a combination of strength and speed, while also reflecting the agility and skill of the athlete.
Posture dynamics: The mannequin showcases the punching, kicking, dodging, and other movements of combat sports such as boxing, Sanda, and Muay Thai to demonstrate the protective, breathable, and comfortable nature of combat clothing.
Street dance
Characteristics: The posture dynamics of street dance models focus on the coordination and rhythm of the body, emphasizing individuality and free expression.
Posture dynamics: Models may show dance moves in street dance, such as jumping, spinning, and handstands, which require clothing to have good elasticity, breathability, and fashion sense.
Rest and stretching
Features: The posture of the resting and stretching model emphasizes the relaxation and recovery of the body, reflecting the relaxation and adjustment after exercise.
Posture dynamics: Models may showcase stretching movements on yoga mats or relaxing movements after exercise to showcase the comfort and fashion of casual sportswear.
Sports mannequins typically have a healthy body shape and moderate muscle lines to showcase the characteristics of different sports. However, compared to professional athletes, their muscle lines may be softer to meet the aesthetic and everyday wear needs of the public.
4、 Characteristics of children’s mannequins
The design of children’s mannequins in clothing brand stores fully considers the age characteristics and physiological characteristics of children. The following is a detailed analysis of these characteristics:
Children’s mannequins are finely divided according to age, usually divided into three stages: young children (2-6 years old), middle-aged children (7-14 years old), and adult children (15-18 years old). This classification helps to provide more accurate and suitable clothing displays for children of different age groups.
Posture design
- Children (2-6 years old): Children in this age group have immature physical development, are petite in size, and have soft bones and muscles. Therefore, the posture design of children’s mannequins is usually simple and cute, such as standing, walking, playing, etc., to showcase the comfort and fun of children’s clothing.
- Middle aged children (7-14 years old): As they age, their body shape gradually develops and begins to exhibit adolescent characteristics. At this point, the posture design of children’s mannequins can be more diverse, such as sports, jumping, learning, etc., to showcase the versatility and fashion sense of children’s clothing.
- ● Elderly children (15-18 years old): Elderly children have a body shape close to that of adults and begin to develop their own aesthetics and style. Therefore, the posture design of children’s mannequins can be more mature and personalized, such as fashion shows, casual outfits, etc., to attract the attention and love of young people.
Full body and arm adjustable half body mannequin
In order to meet the clothing display needs of children of different age groups, children’s mannequins are divided into two types: full body and arm adjustable half body mannequins.
Full body adjustable mannequins: This type of mannequin can be adjusted in all directions according to the height, body shape, and other characteristics of children, to better showcase the overall effect of children’s clothing. By adjusting parameters such as height and body shape, a fully adjustable human model can simulate the image of children in different age groups, providing more possibilities for children’s clothing design.
Adjustable arm half body mannequin: This type of mannequin mainly focuses on the display effect of the arm part. By adjusting parameters such as arm angle and posture, it is possible to simulate the arm movements of children in different activity states, such as raising hands, swinging arms, etc. This type of mannequin is suitable for showcasing children’s clothing designs that require protruding arm parts, such as short sleeved T-shirts, camisole skirts, etc.
Data analysis and survey research
By collecting a large amount of data and conducting in-depth analysis and research, clothing brands can more accurately understand children’s physiological characteristics, aesthetic preferences, and purchasing habits. These data provide strong support for the design and production of children’s mannequins, ensuring that they can truly and accurately showcase the design characteristics and wearing effects of children’s clothing.
The children’s mannequins in clothing brand stores fully consider the age and physiological characteristics of children in their design, providing a comprehensive and accurate display platform for children’s clothing design through fine age segmentation, diverse posture design, and adjustable model types. At the same time, the application of data analysis and survey research also provides scientific basis and strong support for the design and production of children’s mannequins.
5、 Half body models and partial models
Half body models and partial mannequins in clothing brand stores play important roles in visual marketing design. They can effectively adjust the display ratio effect, enhance the attractiveness and display effect of products. The following is an analysis of the characteristics of half body mannequins and partial mannequins:
The characteristics of half body mannequins
Adjusting display ratio: Half body mannequins usually only display the upper or lower body, and this design can highlight a certain part of the clothing, such as the design details of the top or the style characteristics of the pants.
Emphasize clothing characteristics: Half body mannequins can focus on showcasing key areas of clothing, such as the collar, cuffs, waist, etc., thus emphasizing the design characteristics of these areas. This targeted display method can better highlight the characteristics and selling points of the product.
Space utilization: As only part of the body is displayed, the half body model is more flexible in the display space, and can be placed and combined according to the actual situation of the store and the characteristics of the products, achieving a more diverse display effect.
Strengthening brand image: The display of local mannequins is often closely linked to the brand image. By carefully designed local model displays, consumers can enhance their understanding and memory of the brand image. For example, by showcasing local mannequins such as handbags or shoes with brand characteristics, consumers can deepen their impression and favorability towards the brand image.
In visual marketing design, both half body models and partial mannequins play a crucial role. They enhance the attractiveness and display effect of products by adjusting display proportions, emphasizing clothing characteristics, highlighting details, enhancing interaction, and strengthening brand image. At the same time, the display methods of these models are more flexible and diverse, and can be selected and combined according to the actual situation of the store and the characteristics of the products, achieving a more personalized display effect.
